Here is something we personally have not seen yet in the U.S. -- driving customers to snap pictures of their bills with their mobile phones, and then using that image to provide price comparison from energy suppliers.

A U.K. broker is offering that service, however, via an app for the iPhone.

U.K. comparison website www.comparethemarket.com advertises an app called Snapt (link below), which directs the customer to take photos of each page of their energy bill using their iPhone camera, then uses the image to provide price comparisons.

comparethemarket.com says that this removes the need for customers to fill out fields and questionnaires in the shopping process.

See the video below

See more:

Comparethemarket.com Snapt page: http://www.comparethemarket.com/energy/how-to-use-snapt

Snapt at itunes store: http://itunes.apple.com/gb/app/snapt/id783661622?mt=8

Tags:
U.K.   Brokering   comparethemarket.com  

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